hessnatur
German natural-fashion pioneer hessnatur has been making clothes from plant fibres since 1976, decades before the industry had a word for it. So when hessnatur went looking for something genuinely new, it found something very old. A leaf.
Launched in June 2024, the hessnatur pineapple T-shirt is an airy slub single jersey, spun half from Re-Root-Tex pineapple leaf fibre and half from GOTS organic cotton. The artist Dr. Propolus drew the pineapple print.
It was the first T-shirt anyone had ever made from our fibre. Everything since began there.